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Mike Antoni Manifesto

I’ve had a whirlwind month. I decided to go back to school so I can reach my ultimate dream of getting an MBA degree. It’s not always fun, but it is exciting. Beyond that, I met a girl back in December and as of this weekend, we’re now officially “together”. It’s a rather exciting time to say the least.

And this has caused me to really focus on what I’ve been doing, what I want to be doing, and how I can better serve my customers. (Hopefully that’s you). So, I’m writing this just to sort of reach out to you and hopefully give you a little insight into what I’ve been thinking.

What Makes Life Worth Living Anyway?

If you really are into this whole making money on the internet thing, odds are you have a reason for it. And if you’re like me, it’s just because you like money. Sure, money is awesome. I heard someone say the other day, “I don’t like money, I like the way it spends.” Made me chuckle. But let’s get serious here for a minute.

The real reason you want to work from home, or make a lot of money is so you can do more things with your family, right? Right now, I am really enjoying myself because my business runs even when I’m not around. I spent Sunday at Epcot in Disney with my girlfriend. While I was there having a blast, my business brought money in for me automatically.

Even as I write this from the comfort of my home, I have lots of automatic ways of making money online. And that’s great for me right? I’m gonna make another assumption here. I’d bet you’ve been trying to make money on the internet for a while. You’ve probably bought a lot of stuff and tried a few different things.

But no matter how hard you’ve tried, things just don’t seem to work out for you. And there’s a good reason for that.

Perception vs. Reality (The Internet Marketing Game)

In life, there is no absolute reality experienced by everyone. We all see with our eyes and then use our brains to “perceive” what just happened. That’s why 5 people can see the same car accident and give 5 different accounts of what happened. Sometimes, they can’t even agree on the color of the cars involved!

In reality, (pun intended) perception is what we go by. But how does this apply to Internet Marketing. Here’s how: The “gurus” and the internet marketing stars sell a dream. They don’t mean to. I will be honest and say I even do it myself. I’ve been doing this whole business thing since 2006. So when I say something is easy… it is – TO ME.

But to you, it probably isn’t. But common sense will tell you that you can’t sell something as “hard, difficult to learn, and very time consuming.” Who wants to buy that, right? So, we focus on the easy aspects, the parts that we like doing. But I am convinced that internet marketers put blinders on to the “reality” of the situation.

When we create a new business, we work like dogs. We are putting together all these different pages, contacting vendors, joint venture partners, writing copy, getting graphics done, working on the flow of the sales process. I mean, there is A LOT. But we sort of just “do it”. And guess what? When you’re done with it, everything really does sort of just happen and go “easy”.

But we tend to forget about the work, the hard part…the stuff we do that goes unnoticed by the masses that really creates the money. And this is the part that you don’t get to see and we don’t talk about.

How Much Money Do You Need?

I listen to Tony Robbins a lot. Really love his stuff. And he talked about how most people want to get “rich” when they don’t really need to. They just need to get enough money to cover their living expenses. Just imagine how you would feel if you brought in enough money each month to cover your house payment,electric, water, you car payment, insurance, and gas, food, credit card payments, or whatever else you had to pay for each month.

Now imagine if you could do that without a J.O.B.

Sounds pretty awesome right?

I’ve been able to do that for 5 years now. It hasn’t always been easy. And some years I make WAY more than other years. But overall, it’s been an awesome ride.

A New Way Of Internet Marketing

I’ve really taken a step back and looked at my life. And as I do that, I realize that I haven’t been “living” like I should. What I mean is that I’ve been very work focused. I guess that’s the nature of life in America. We are definitely trained to work. And I’m not saying I’m not gonna work and create like I’ve been doing.

But I am changing my priorities. I’ll be spending a lot more time with my girlfriend now. As a matter of fact, I’ve got a lot of plans (in my head) to travel with her. I’ll spend more time with my family, and I’ll focus on the things I want to do, not just my business.

And I will work less hours than I’ve ever worked before. And I plan on doing it by giving away more value than I ever have before. And I want to pass that value onto you.

I don’t want to go into it all here right now, I’ll put up a page soon to explain everything to you. I’ve got something in mind that I think you will absolutely love. It’s not meant to get you rich, it’s just meant to help you get started, make money, and eventually replace your day job so you can do what you want with your life.

That’s my new manifesto now.

I want to help people do what they want to do with their lives… even when they aren’t sure how.

Here’s How You Can Be Involved

I feel like I’ve poured out a lot in this post. And I’d love to hear from you. Please take a second right now and leave me a comment. Let me know WHY you want to make more money. Tell me about your dreams, about the things you want to do with your family. Tell me about a new love you have in your life… or the love you’ve had for years.

I just want to hear from you and connect with you on a deeper personal level. I want to know what makes you get up in the morning, and what keeps you going.

I want to hear your story. Tell me what you want and what you’re willing to do to get it… as long as you have someone to help show you the way.

I can’t wait to hear from you. God bless!

3 Simple Steps To Internet Marketing Profits

I want to give a quick run down on how you can start making at least part time money on the internet, right from home. I’m amazed as I speak to other people that a LOT of people are catching onto the internet and how it works. Getting a website online isn’t as hard as it once was. Even Grandmas are now signing up to facebook in record numbers.

So, if you’re like most people. You want to make money online without a whole lot of effort. What if there were a way to automate an internet business that brought you in at least $500-$1,000 a month. Does that sound like that would be helpful? Because, with a few little steps you can create an income like that online.

You have to learn a few skills, but it’s NOTHING compared to working a part time job. I think the issue is that most people come to the internet looking to get rich. When in reality, you should be focused on building a part time income. From that point, focus on going full time. Then, you can worry about making 6 figures, then 7…. then retire and go for the house in Fiji.

You get the point.

It’s called the Law Of Progression. And that brings us to step 1.

1) Set a realistic expectation of your goals.

The Law of Progression states that you can’t make your first $100 until you’ve made your first $1. You can’t make $1,000 unless you’ve already made $100. It all starts with that first $1. Then you just duplicate your efforts and go for bigger numbers. So, it’s ok to start small. You should. Stick with what you believe you can do (at first). Then, beat that goal and set something even bigger.

It’s a process you MUST go through to achieve long term success.

2) Get A Website Online And Build A List

This is the one that usually baffles me. 9 out of 10 people I coach come to me WITHOUT  a website. This isn’t good. The difference between an internet entrepreneur and an opportunity seeker is simple. An Internet Entrepreneur has a website (usually MANY websites) and she works on her sites and conversions frequently.

If you don’t have a website, you don’t have a business. At best you have a hobby. That’s why getting a website online is so vastly important to your success. Not having a website is like an offline business not having a physical location. How the heck are people gonna find you?

3) Find SOMETHING TO SELL!!

Call me captain obvious, but I can’t tell you how many people want to start an online business but don’t have anything to sell. If you aren’t selling something, then again… you don’t have a business. If you want to make a profit, you have to sell something. That’s probably the first tenet of business. Selling is important.

A great quote I heard once said, “Until you sell something, it’s all overhead.”

So true.

So, there are 3 simple steps to creating internet marketing profits. Use these 3 steps to get yourself started. The internet is a viable source of income for a lot of people. You have to decide if you’re ready to be one of them.

The Internet Is Still A Field Of Dreams

Have you seen the movie, “Field of Dreams”? There’s a line in that movie that pretty much everyone has heard at some point in their lives. If you build it, they will come.

Many people come to the internet because they believe that having an online business is a field of dreams. That it’s a place where people get rich with a few mouse clicks. Some even believe they can get rich without doing any work.

Well, let me tell you the truth.

The internet is STILL a field of dreams, but just like in the movie, you have to BUILD it, before they will come. What I mean by build is that you have to create an online presence. That’s a good question to ask yourself if you are just starting out. Do you have an online business presence? Are you making an impression?

That could mean you have a website online, or a blog, or you are running an ad. Do you have some sort of online presence?

You wouldn’t believe how many people talk a big game about what they’re “going” to do. Many people I meet tell me they are internet marketers, but guess what? If you don’t have an online presence than you are NOT making money online and therefore you are NOT an internet marketer.

I’m sorry if that sounds a little mean, but someone had to say it. Better it be me right now. (Smile though, cause you’re about to see for yourself how easy it is).

Ok, so to start your online field of dreams you have to build it…and by that we mean your website, your business, ads, all that fun stuff. And you can do that. You just have to step out and do it.

But the next component is that “THEY” will come. Well, first question – who are they? This is probably the biggest key to your online business success. You have to be marketing to a “they”. This means people, traffic, customers, buyers, prospects. Whatever you want to call them. You have to have people to take you up on what you’re offering.

If you don’t have this, then you are just asking for trouble. Because how sad would it be for you to build a website than have nobody show up. Wouldn’t that be a shame?

So, as you build your online business out, also make sure you keep in mind who you are marketing to. Study, do your research, make educated decisions. Learn about demographics. It really isn’t that hard. It just takes a little googling. :)

Forget about the temporary tricks and blackhat bullcrap. Focus on what’s important. You want to build a real business from the ground up. One that will last for a lifetime. You also want to make enough money to live a great life for you and your family. Go after that. Build your business. Figure out who you want your customers to be.

After all, if you build it, they will come.

The Fall And The Get Back Up

As the soap opera says, we have one life to live. One chance to spread our wings and fly high. We all don’t start out at the same place. Some of us are born to wealthy parents, some of us are born to poor parents, heck, some of us have no parents at all. Whatever the case, it’s important to realize that no, life isn’t fair.

If it was, we’d all start at the same place with the exact same resources. But of course, that’s not how life is. But the good news is this. We all have the opportunity to make our lives better. We aren’t stuck anywhere. We truly can look within ourselves and decide what we want. And if we REALLY want it, we can go after it with all we have.

I meet people in my life everyday, and within just a few moments of talking to them I can tell what kind of person they are. There are really only two types of people. Those who think they can, and those who think they can’t. I call it the 5 letter operator. What five letter word are you operating by? FAITH? or DOUBT?

Faith people believe they can, they focus on the good, the positive, the hope, the dream.

Doubt people believe they can’t (or won’t!), they focus on the bad, the negative, the worry, the problem.

My favorite example of that is theworld class  boxer Floyd Patterson. Floyd was widely known as the boxer who got knocked down the most. Imagine being known as that? In his career, he was knocked down more than any other fighter in the history of boxing. But guess what? When asked about what it was like being knocked down so many times he said this:

They said I was the fighter who got knocked down the most, but I also got up the most. – Floyd Patterson

How’s that for focus? The only way to be the fighter who got knocked the most is to get up the most. And that may be where you’re at right now. Maybe you’ve been knocked down so many times you want to just give in and give up.

Well, that happens sometimes. Life gives us a swift kick in the you know what and we sort of just fall over and throw ourselves a little pity party. And that’s ok, for a day. Maybe two. But, the greatest secret I ever learned is that no matter what happens, no matter how bad it looks, or how hard it seems…

GET BACK UP!

If you never give up, you cannot lose. Your focus, your drive, your enthusiasm, your humor, your talents…no one can take these from you. God gave you these gifts and they are yours to use as you wish. As Brian Tracy says,

You are the President of your own life. – Brian Tracy

You’re the president of your health, your finances, your relationships, your spirituality, everything. It’s at once a liberating and fearful thing. Want to know what kind of decision maker you are? Look around. Your life is the direct result of the decisions you’ve been making. Want to know why your finances are what they are? Look no further than yourself and the choices you’ve made.

You are the living, breathing, walking, talking, life sized version of yesterdays decisions. -Mike Antoni

And that’s GREAT NEWS. Because today is tomorrow’s yesterday. Make the choice that you aren’t going to settle for letting life happen around you. Accept that you are the President of your own company, You, Inc. You are blessed and you are capable. And if you’ve been knocked down in the past, that means you don’t give up. Keep getting back up, keep fighting. Go after what you want.

You are in control. This is your life, and it’s time for your to live it.

UPDATE:

Thanks to Steve for sharing this video with us. It puts our lives in perspective and goes along with this article perfectly.